November 08, 2022 by Joey Birch Stormzy Launches ‘#Merky FC’ Giving back to the community is something that Stormzy is well versed in. Whether it’s sponsoring Cambridge University students or launching #Merky... Read more
November 06, 2022 by Joey Birch What is the Future of adidas? In the last few months, our social feeds, news headlines and conversations have been surrounding the ongoing developments of Kanye West. On the 25t... Read more
October 15, 2022 by Joey Birch BHM - Celebrating Black Design: Designers You Need To Know Skepta DOB: 19th September 1982 Location of Origin: London, UK Brand: Big Smoke Corporation, MAINS Bio: Grime legend Skepta continues to elevate o... Read more
October 11, 2022 by Joey Birch A Closer Look at the Trophy Room Air Jordan 7 Marcus Jordan’s ‘Trophy Room’ returns with their next Air Jordan collaboration, but has the dust settled completely from their previous release? O... Read more
October 05, 2022 by Joey Birch Black History Month - Celebrating Black Design Virgil Abloh - DOB: 30th September 1980 Location of Origin: Chicago, USA Brand: OFF-White Bio: The late Virgil Abloh is, simply put, one of th... Read more
September 23, 2022 by Joey Birch Skepta Calls In Slawn For Collaboration With Denim Tears Hot off the heels of his appointment as the Creative Director at Supreme, Tremaine Emory continues to make waves in the industry, this time working... Read more
September 18, 2022 by Joey Birch What Is The ASICS Gel-Lyte III? It’s been said once and it’ll be said again, 2022 is shaping up to be the year that ASICS takes over, providing buyers with a new option when findi... Read more
September 06, 2022 by Joey Birch Kanye Goes On Social Media Tirade Against adidas Social media and Ye, formerly known as Kanye, West are a force to be reckoned with. When West posts, the world listens. What started as a symbioti... Read more
September 04, 2022 by Joey Birch Return of the Foamposite? The ‘90s were a time of huge innovations, from the first SMS text message to Google being created. It was similarly a time in which footwear brands... Read more
August 28, 2022 by Joey Birch What Happened To The Nike Roshe Run? The Nike Roshe Run is a sneaker that holds a special place in almost everyone's heart. At the mention of the name, your mind gets cast back to a ti... Read more
August 26, 2022 by Joey Birch Could We Be Seeing The End Of adidas x YEEZY? Since 2015, Kanye West and adidas have been in a harmonious relationship that has seen both parties flourish into becoming what could arguably be c... Read more
August 21, 2022 by Joey Birch Are Vans Making a Comeback? Vans has been a household name in both the sneaker and skateboarding industries for many years. Started by brothers Paul and Jim Van Doren alongsid... Read more